Cultivate Logo Design

Cultivate is a marketing agency that caters specifically to agricultural clients. I spent a month meeting with their president and co-founder Angela over zoom and I presented a wide variety of sketches and designs, many of which are actually shown here. We were looking for agricultural feel, pastels and symmetry.

Our final choice was an amalgamation of several of our ideas but we were very certain we wanted the “C” in “cultivate” to be a bold stamp. I ended up creating a simple wordmark for it and a “flower” using the “C” we drew for watermarking.